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Email Marketing: An Effective Promotional Tool

Sending an email or e-newsletter out to your existing and potential clients remains to be a very valuable tool in your marketing endeavors. Just as it is important to keep your website current and updated, your emails need to be mobile-friendly and visually pleasing. They are...

You’ve Got Spam… Or, Not?

Gmail spam filters are the best out there for free email service. Sometimes, they are so good, they're bad. That is, sometimes Gmail filters out email messages that are legitimate, and wind up in your Spam folder. Why is this happening to me? I missed a...

Are You SHOUTING or Are You Just Happy to See Me?

If there is one thing that annoys me most when it comes to computer etiquette, it would have be the use of ALL CAPITAL LETTERS in an e-mail message, comment in a blog or website, and even a text message on my phone. Not only is...

Your Professional email Account

Are you still using your personal AOL or Yahoo! account for sending and receiving email messages, yet you own a domain name for your business? If so, stop and think about it. How professional do you think it appears? Sending emails to your clients with your "oh-so-cool"...